ABOUT US
Leveraging local expertise and global reach, our human-centred design redefines live events to connect, inspire, and deliver impact.
At Arinex, we don’t just manage events – we bring ambitious ideas to life. From strategy to execution, we design audience-led solutions to deliver outcomes that move the needle for our clients.
OUR VALUES
Powering Possibility with Precision
We believe operational excellence unlocks exceptional experiences. Behind the scenes and on the ground, we bring precision, reliability, and care to every detail. With the support of industry-leading technology, we simplify complexity to deliver on our clients’ ambitions, every time.
Inspiring Action through Innovation
We boldly push creative boundaries, blending imaginative ideas with design-led thinking to deliver digital-first experiences that captivate audiences, elevate events, and spark lasting impact.
Building Connection through Experience
Connection is the heartbeat of every event we create. We craft memorable, human-centred events that foster interaction, ignite collaboration, and forge lasting bonds, deepening engagement and building legacies that extend beyond the event itself.
Senior Management Team
Jessica Ferguson
CEO
As CEO of Arinex, Jessica Ferguson leads with energy, clarity and a strong client-first focus, guiding the business to deliver seamless, high-impact experiences across the business events sector. With over twenty years’ experience in the Australasian events industry, Jessica brings deep industry insight, strategic thinking and a passion for meaningful connection. Guided by a commitment to transparency and partnership, Jessica aims to unlock efficiencies and deliver impactful results through a lens of innovation at all times.
Virginia Loyola
Director, Sales & Partnerships
Virginia Loyola is Director, Sales & Partnerships at Arinex, leading the PCO and DMC sales teams alongside the sponsorship and exhibition sales teams. Based in Sydney, she brings over 25 years’ experience in the global business events industry, with expertise in convention centre sales, international market strategy, business development and bid strategy. Having held senior business development and bidding roles with various organisations, including 15 years at Business Events Sydney, Virginia is known for building long-term partnerships that deliver value for clients, destinations and delegates.
Amy Buttery
Head of Incentives & Destination Experiences
Originally from London and now based in Sydney, Amy Buttery brings over 14 years event management experience. At Arinex, she leads the delivery of seamless logistics and project team management for our Destination Management division. Amy is known for her strategic planning, client-first approach and passion for exceeding expectations—working with diverse clients to create memorable incentive programs.
Sarah Weatherby
Associate Director,
Conferences
Based in Melbourne, Sarah Weatherby is Associate Director, Conferences at Arinex, bringing 20 years of experience in the planning and delivery of complex conferences and events. Her portfolio spans major national and international projects, including Women Deliver 2026, one of the world’s leading conferences focused on gender equality and the health, rights and wellbeing of women and girls. She is known for her strategic planning, collaborative leadership style and client-focused approach—building strong partnerships and delivering exceptional outcomes for clients and delegates alike.
Erin Kelly
Associate Director, Operations
Based in Sydney, Erin Kelly is Associate Director, Operations at Arinex, bringing extensive experience in the delivery of complex national and international conferences and events. Erin is known for her practical, solutions-focused approach, she excels at navigating complex stakeholder environments, driving operational excellence, and creating exceptional delegate experiences through strong relationships, innovation, and continuous improvement.
Tim Bright
Associate Director, Production Services
Tim Bright is a seasoned events technology leader with over a decade of experience across digital, hybrid and live event production. With a background in festival management and creative producing, Tim brings a strategic mindset and deep technical expertise to every project. His passion for innovation and precision ensures seamless delivery across cultural, corporate and creative environments.
Our Story
Founded in 1973, Arinex stands as a market leading professional conference organiser and digital-first event marketing company, dedicated to transforming ideas into impactful experiences that forge genuine connections and inspire meaningful action. Our approach is digital-first, powered by innovative in-house technology, bold creativity, and meticulous operational precision. This allows us to deliver strategic, audience-centric solutions that not only achieve immediate results but also create a lasting impact for our clients.
From orchestrating global summits to curating memorable destination incentives, our future-focused methodology integrates cutting-edge technology, compelling storytelling, and unparalleled operational excellence. We pride ourselves on being more than just event partners; we are architects of connection, driven by a vision to shape the future of event marketing through precision, innovation, and connection.
Proud of our Australasian heritage, we deeply respect and embrace the cultures and values of Australia’s First Peoples and Aotearoa, New Zealand Māori. This local understanding is amplified by our expansive global reach, strengthened through strategic partnerships with leading international organisations such as the International Congress and Convention Association (ICCA), the INCON global partnership of Professional Conference Organisers, and relevant to our Australian offices, the International Association of Professional Conference Organisers (IAPCO).
PARTNERS
