New Zealand famil wows Australian associations

Association executives from across Australia were invited to view, taste and experience what would tempt their conferences across the Tasman on an educational event organised by Tourism New Zealand and Arinex.

The business events sector in New Zealand has been strengthened by the arrival of three new convention centres – Te Pae Christchurch Convention Centre, Tākina Wellington Convention & Exhibition Centre, and the New Zealand International Convention Centre (NZICC) in Auckland (opening 2025).

Jessica Ferguson, Head of Business Development at Arinex, says: “Arinex has witnessed a substantial surge in interest from Australian-based associations and inbound incentive business due to the three new convention centres, coupled with New Zealand’s quality destination appeal and immersive cultural experiences. It is for these reasons that Arinex established a base in New Zealand to best meet the needs of our clients and led to our Auckland office opening in early 2020.

“This heightened enthusiasm is driven by the prospect of greater opportunities for knowledge sharing and collaboration with Kiwi industry colleagues. The experiences uncovered during our famil underscore the growing synergy and potential for increased membership and impactful partnerships across the Tasman.”

Tourism New Zealand General Manager New Zealand and Business Events, Bjoern Spreitzer, adds: “New Zealand’s new infrastructure has piqued the interest of the association conference market, given our increased capacity and capability for events.

“New Zealand offers Australasian associations a wider audience and access to new innovative content and networks, as well as the amazing activities, unique culture, and stunning scenery that attract delegates and lead to a well-attended, successful event.”

Tours of all three new convention centres were included in the 18-23 March itinerary, which began with a Māori welcome, before giving attendees a feel for each of New Zealand’s three biggest cities.

The eight attendees also enjoyed targeted meetings and dinners organised with their New Zealand national association counterparts and university and research cluster leaders aligned with their sectors, helping to leverage the local knowledge and connections available for their event.

Across the six-day programme they visited a range of key conference venues, dining options and the latest hotel openings. In Auckland, the guests enjoyed lunch at the top of the Sky Tower, before sailing the harbour on America’s Cup yachts with Explore Group. Wellington’s showcase included visits to a Fine Arts tour and visits to Zealandia urban ecosanctuary, Parliament and a back of house art tour at national museum Te Papa. In Christchurch, the guests visited the Riverside market, travelled by Waka on the Avon River, and enjoyed a cycle tour around the central city.

Attendee Amanda Frazer, Australian Institute of Health and Safety, says: “As an event manager, I am now more convinced than ever that New Zealand is the ideal destination for hosting association events. The country’s stunning natural landscapes provide the perfect backdrop for inspiring meetings and conferences. The new convention centres, contemporary venues, accommodation offerings and numerous pre and post activities and tours will ensure a seamless and memorable experience for all delegates.

“New Zealand’s dedication to its cultural heritage provides all the essential elements for hosting events that are not only successful but also leave a lasting and positive impact.

“Without a doubt, New Zealand has captured my heart, and I wholeheartedly believe that any Australian association would be remiss to overlook the incredible opportunities New Zealand has to offer for hosting their events.”